MIAMI-BASED BRAND EXPERIENCE & EVENT PROFESSIONAL

Seasoned marketing and events professional with 9+ years of agency experience in event production, logistical planning, managing profits/losses, and client relations.

experience

  • Lead end-to-end marketing and experiential solutions across multiple high-profile accounts, spanning experiential, shopper, traditional, and digital marketing.

  • Own planning, development, execution, and optimization of integrated campaigns aligned to client business objectives.

  • Manage and track allocated marketing budgets, ensuring fiscal responsibility, accurate forecasting, and strong ROI.

  • Deliver post-campaign reporting and data-driven insights to identify trends, optimize performance, and uncover new opportunities.x

  • Serve as primary liaison across internal departments, ensuring seamless daily coordination between creative, production, media, and account teams.

  • Maintain strong client relationships through proactive communication, strategic guidance, and consistent delivery.

Most Relevant

Loud And Live

Senior Client Services Manager, 2023-2026

experience

  • Lead and participate in strategy development initiatives for clients

  • Manage and analyze design, production and execution of brand experiences (physical and digital platforms)

  • Transform client and consumer insights into inspiring and actionable direction for cross-functional teams

  • Collaborate with production, creative and media teams to build optimal campaign strategies and action plans, and opportunities for consumer engagement

  • Generate detailed budgets and production timelines to properly manage program profits, losses, and progress

  • Manage vendor/supplier procurement in addition to all program financials/ invoicing

  • Participate in new business efforts

Cogent Entertainment Marketing

Senior Activation Manager, 2021 - 2023

experience

  • Drove various events to successful completion including: galas, experiential marketing events/ brand activations, annual sales meetings, press conferences, grand openings, festivals, trade shows and more

  • Understood the scope and context of any project and produced custom proposals and budgets for large-scale events

  • Formally contracted and managed all event services in addition to finalizing all event specifics

  • Oversaw the administrative needs of the Account Executive

  • Performed on-site operational duties to guarantee successful event execution

WOW MKTG

Event Marketing Manager, 2016-2020